Insight Chiropractic
Branding & Identity • Signage • Stationery
Insight Chiropractic was founded in Darwin in 2003 by husband and wife team Marc Cova and Adriana Arango. Over the past 11 years it has evolved into a community-based, multidisciplinary family practice providing high quality chiropractic care to infants through to the elderly.
Following their move to a new location at ‘The Avenue’ Parap, Marc and Adriana sought out Boab’s help to provide a new look to accompany their stylish, sleek new home. Drawing inspiration from the natural materials chosen for the clinic’s interior, I gave them a sophisticated identity and colour palette which was then applied over all print collateral as well as onsite at the clinic. Mirroring the debossing pattern of the business cards, I created a multi-dimensional, bespoke, wooden and stainless steel exterior sign as well as stainless steel interior signage throughout.
Designed at Boab Design.